Reactive creative
Ad creative is built ad hoc instead of through a repeatable system, leaving performance to chance.
Paid Social Performance Marketing
Your brand is ready to scale.
Your ad creative isn't.
Media management, creative strategy, and creator partnerships, all in one.
Brands we've grown
- MANLY BANDS
The challenge
Common challenges with paid social growth
Slow creative velocity
Output can't keep up with what performance demands, and testing slows to a crawl.
Siloed channels
Paid social, creative, and creator strategy live in disconnected workflows, and the results show it.
The solution
One partner.
Three disciplines.
Not a media buyer. Not a creative strategist. Not an influencer manager. All three in one retainer, operating as a single growth engine.
01
Media buying
Ownership of Meta strategy, campaign management, performance analysis, and optimization.
02
Creative strategy
Structured testing roadmaps, dedicated learnings, and creative briefing that ties directly to performance.
03
Creator partnerships
Sourcing, vetting, and managing creator and influencer partnerships as part of a recurring UGC content pipeline.
How we work
Retainer options
Three engagement levels, scoped to where your team needs the most leverage. Custom scopes available.
Growth + Creative Strategy
For brands that need stronger Meta performance management and a structured creative testing process.
- Meta ads strategy, campaign management, and optimization
- Structured creative testing roadmap + learnings deck
- Strategic creative briefing for your design resources
- Creative workflow management to keep delivery on cadence
- Weekly performance updates and call cadence
Most common
Growth + Creator Content Engine
Everything in Creative Strategy, plus a recurring creator content pipeline feeding paid social.
- Everything in Growth + Creative Strategy
- Sourcing, vetting, and onboarding new UGC creators monthly
- Recurring creator content pipeline with top-performer re-engagement
- Strategic creator briefing aligned to testing priorities
Growth + Full Content Engine
For brands that want us owning paid creative end-to-end, including lightweight ad production.
- Everything in Growth + Creator Content Engine
- Project management and execution of performance-focused static ads
- Bi-weekly creative testing cadence built on new concepts each month
- Multiple ad variations per concept
Not sure which fits? Tell us about your business on a call. We'll recommend a scope.
Results
Numbers we like to talk about
$1M+
Creative Concept Scaled
Developed an FDA-compliant paid social concept that scaled to $1M+ in spend.
$10M+
Meta Spend Managed
Led Meta creative strategy and testing across more than $10M in spend, helping scale a DTC health brand from $13M to $55M+ in revenue.
4.2x
Meta Spend Scaled
Efficiently scaled Meta spend on a sensitive women's health category from ~$43K/month to ~$180K/month, helping drive nearly 3x YoY revenue growth.
What clients say
Backed by the operators who've worked with us
"Hannah was instrumental to Uqora's growth. She has exceptional hands-on experience with digital acquisition, and a great grasp on full-funnel marketing—from the creative ad generation & customer insights portion, through to the nitty gritty of attribution. Aside from her experience, Hannah is one of the most positive people I know. She's a true joy to work with."
Jenna Ryan
Founder & Former CEO, Uqora
"I've had the privilege of working with Hannah at two different agencies, and she consistently impresses with her strategic thinking, creativity, and dedication. Her deep expertise across growth channels and ability to connect with both clients and consumers truly sets her apart."
Jonathan Reisch
Associate Director of Operations, Power Digital Marketing
"Working with Hannah was a game-changer. Her ability to deeply understand our audience and to collaborate with internal and external partners made all the difference in our growth goals."
Alexa Natanson
Former Chief Growth Officer, Uqora
Get in touch
Let's build your paid social growth engine.
Tell us a bit about your brand and we'll get back to you to set up an intro call.